On the afternoon of November 30, SHHF High Performance Fiber Technology Group and BASF signed a deepening strategic cooperation agreement in Hangzhou to expand the strategic cooperation between the two parties in the development and promotion of new materials in the field of polyurethane, bio-content fiber, spandex, and automotive applications to accelerate The growth of the Chinese market. In addition, the two parties will jointly promote BASF's innovative transfer coating technology valure™. The technology can be used in industries such as car interior seats, handbags and footwear in the fashion industry, and furniture. The agreement also stipulates that the leaders of the two sides will meet regularly and conduct strategic dialogues.
"For many years, BASF and SHHF have maintained a close strategic partnership based on mutual trust and development as the goal." SHHF Group Chairman You Feiyu expressed in his speech, hoping that both parties can continue to deepen the comprehensive and in-depth , Broad-area strategic and comprehensive cooperative relations, give full play to their respective advantages, strengthen collaboration in the fields of green economy, circular economy, digital economy and high-end chemical industry.
Kelly, member of the executive board of BASF Europe, said that he was very happy to visit SHHF and witnessed the signing of a deepening strategic cooperation agreement between the two parties. BASF is committed to the development of the Chinese market. This deepening of strategic cooperation will better support customers in the Chinese market and continue to meet the growing market demand.
"Development and win-win are the common aspirations of both parties. Especially at present, both parties should pay more attention to strategic cooperation and achieve mutual benefit and win-win." You Xiaoping, Chairman of the Board of SHHF Group, mentioned in the meeting that SHHF has not only learned from long-term strategic cooperation Many advanced development models and management methods have also resulted in business growth and have forged a deep friendship with BASF. The signing of the agreement will push the strategic partnership between the two parties to a new and higher level, and will further encourage both parties to jointly explore new market opportunities, so that chemicals can better benefit people's lives.
Before signing the agreement, the BASF leadership team also visited the SHHF international image exhibition hall to learn about the innovative solutions of the SHHF Group in the field of smart homes and the innovative results of the industrial Internet project.
SHHF and BASF have a history of nearly 30 years of cooperation. It is worth mentioning that as one of the main suppliers of SHHF raw materials, BASF's Shanghai Caojing production base and the first batch of products put into production at the Chongqing production base have supplied SHHF. In addition to cooperating in the supply of raw materials, since 2006, as one of the first companies in the country to join the "1+3" program initiated by BASF, SHHF has also carried out fruitful cooperation with BASF in environmental, health and safety management.
About SHHF
SHHF is China`s most advanced superfine microfiber material, microfiber synthetic leather and microfiber suede technology enterprise group. Its products are widely used in shoemaking, luggage, sofas, automotive interiors, clothing leather, precision instruments and Lens, mobile phone wipes and other fields